Our Rockwell Automation Partnership
Integrated Systems. Proven Execution. Results That Scale.
Modern industrial operations don’t succeed on individual components alone. They succeed when automation, power, controls, data, and field execution work together as one system, designed, implemented, and supported by partners who understand the full operational picture.
For decades, DSI has partnered closely with Rockwell Automation to design and deliver integrated industrial systems for large-scale, mission-critical operations. That deep alignment is what enables outcomes like DSI’s regenerative drive modernization projects, not as isolated wins, but as part of a long-term, system-wide approach to performance, reliability, and efficiency.
The Real Challenge: Technology Is Only as Good as Its Integration
Industrial operators face no shortage of technology options. The real risk lies elsewhere.
When systems are designed in silos, or implemented by partners without deep platform knowledge, complex projects stall, upgrades fail to scale, and production assets suffer. Over time, fragmented solutions increase costs, limit visibility, and restrict future modernization.
The challenge isn’t choosing Rockwell Automation technology.
It’s choosing a partner who knows how to fully integrate it into real-world operations, from the MCC to the drive, from the PLC to the field device, and from startup through long-term support.
Your Guide: A Deeply Integrated Rockwell Automation Partner
DSI is more than a Rockwell Automation system integrator. We are a long-term, deeply integrated partner whose teams work within the Rockwell ecosystem every day, across automation, power, drives, networking, and analytics.
As a Rockwell Automation PartnerNetwork™ member, DSI collaborates directly with Rockwell engineers to design systems that are:
- Architected for reliability in harsh industrial environments
- Standardized for scalability across multiple sites
- Flexible enough to support future analytics, optimization, and AI-driven tools
This level of integration doesn’t happen overnight. It’s built through years of shared projects, aligned engineering standards, and trust earned in the field.
Designing Systems for Today, and What Comes Next
Because Rockwell Automation technology touches nearly every system DSI designs and implements, our work goes far beyond individual upgrades.
DSI applies Rockwell platforms across:
- Industrial control and automation systems
- Motor control centers and VFD architectures
- Field instrumentation and networking
- Power management and energy optimization
- Data visibility, diagnostics, and future analytics readiness
This system-wide perspective allows DSI to help operators modernize incrementally, without painting themselves into a corner as operational demands evolve.
When Integration Matures, Breakthrough Projects Become Possible
The Regenerative Drive modernization project is a powerful example of what this partnership enables.
In this case, DSI identified an opportunity to move beyond traditional drive replacement and fundamentally rethink how energy was being used across producing assets. Because of DSI’s deep experience with Rockwell Automation drive technology, and close collaboration with Rockwell engineers, the team was able to confidently deploy PowerFlex® 755TR regenerative drives in a live oilfield environment.
This was not a one-off experiment. It was the result of:
- Long-standing platform familiarity
- Proven drive and control architectures
- Joint engineering collaboration
- A disciplined pilot-to-scale execution model
The result was a modernization effort that delivered measurable, repeatable value, while laying the groundwork for future optimization.
Proven Results, Enabled by Partnership
Through this regenerative drive project, DSI and Rockwell Automation helped the operator achieve:
- Over 130 regenerative drives deployed across field operations
- 17% energy regeneration, with 95% of recovered energy reused
- Projected $3 million per month in energy savings at full deployment
- Improved torque control, system stability, and performance visibility
- Infrastructure readiness for future analytics and predictive maintenance
These outcomes weren’t driven by a single product, they were enabled by years of integrated system design and collaboration.
Why This Partnership Matters to Operators
For large industrial operations, the true value of a Rockwell Automation partner isn’t measured by certifications or logos. It’s measured by the ability to:
- Execute complex projects without disrupting production
- Standardize systems across sites and regions
- Reduce lifecycle costs through smarter design
- Adapt quickly as operational and sustainability goals evolve
DSI’s partnership with Rockwell Automation gives operators confidence that today’s decisions will still make sense tomorrow.
Built for Long-Term Performance
As a 100% employee-owned company with deep oilfield roots, DSI approaches every Rockwell Automation project with a long-term mindset. We don’t design systems just to meet today’s scope, we design them to support years of reliable operation, future expansion, and continuous improvement.
That philosophy is why DSI and Rockwell Automation continue to work side by side, and why operators trust both organizations with critical infrastructure.
Let’s Talk About What’s Possible in Your Operation
Whether you’re evaluating drive modernization, system-wide automation upgrades, or long-term energy optimization, working with a deeply integrated Rockwell Automation partner can make the difference between incremental improvement and transformational results.
Talk with DSI’s automation team to explore how Rockwell Automation technology, implemented the right way, can support your operation now and into the future.
